Over time, I began to notice something consistent across everything I was building. Whether it was a film scene, a hospitality space, a wedding environment, or a public concept people never remembered the technical details first. They remembered how it made them feel. That realization changed the way I approach creation. I call that shift EMOVERISM . I was trained as an architect, where structure, proportion and function form the foundation of design. Later, while studying fi

I had the pleasure of experiencing Van Gogh's Immersive Experience in London on December 28th, 2022. Vincent Van Gogh, the 19th-century...